Search Engine Marketing

Search Engine Marketing

Driving qualified traffic to your website at the right time

Search Engine Marketing

Targeted search engine advertising at the right time.

Paid Search Engine Marketing puts your advertisement in front of the right people who are searching online for the services or products you offer. With Search Engine Marketing (SEM), you're not creating the demand, you're capitalizing on existing demand for your services or products by placing your offer in front of customers who are already looking for what you offer! That's what is so amazing about SEM. Plus, you only pay on average a couple of dollars per lead to your business. 


Our tested and tried process identifies the right keyword combinations that harness the power of Google Search to land your ad in front of eager customers. You only pay when the potential customer clicks on your ad and lands on your website or clicks to call your business! If they don't click, you don't pay. (That's why having the right landing page or lead capture form on your website is so important.)


Search Engine Marketing capitalizes on already generated market demand. Right now potential customers are already searching for what you offer. You just have to get in front of them with the right offer and landing page or phone number. That’s what so amazing about SEM and that’s what we can offer you as an advertiser with us. Our team is Google Premier and Bing Certified and fully certified to make sure your investment in search marketing is one that pays off for you. 


We utilize key attributes of your business into every part of your campaign—from primary services and key geographies to major accolades and competitive strengths—to achieve optimal performance.


Plus, our custom traffic estimator lets you know how much competition is out there and what to expect from a campaign before you even get started. Our 100% transparent reporting dashboard allows you to see the progress and results of your campaign at any time. 


Types of campaigns: 

Attracting quality leads

Keyword/keyphrase is what we consider your standard text advertising. These ads will show up as a top result in Google Search and place your ad in the top 3 results on page 1 of Google. You only pay if your ad is clicked and the prospect will click through into your website or landing page. 


Generating inbound calls

Click to Call advertisements direct a prospect to call your business from their mobile device. We also offer a call recording feature to track and monitor customer service agents. 


Image rich and dynamic

Display advertising is image rich, dynamic ads that reach potential customers based on their interests, likes, web history, and specific demographics. Our team works with you to identify potential prospects. 


Repetition is key

Retargeting advertisements allows you to reach previous website visitors elsewhere on the web after they've visited your site. By tracking website visitor behavior we can customize offers to reach customers and keep your offering top of mind for potential customers. Considering it takes repeated exposure to your offering to convert a prospect, retargeting can play a critical role in the sales process. 

Reach prospects in their inbox

With Gmail advertising, we send targeted, compelling offers to people who want to hear from you, right in their inboxes. 

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